Production<\/p>\n
\n
Cover Art: $15
\n
Interior Design: $100
\n
Editing (Professional): $400<\/p>\nSubtotal: $515
\n<\/p><\/blockquote>\nPublishing and Distribution<\/p>\n
\n
Amazon Pro: $40
\n<\/p><\/blockquote>\nPromotion<\/p>\n
\n
Webpage: $100 (one year at Wix)
\n
Booktrailers: $30
\n
Movies: $30 (credits at xtranormal)<\/p>\nSubtotal: 160
\n<\/p><\/blockquote>\nTotal: $715<\/p>\n
This is the minimum I expect to spend. <\/p>\n
I’ve budgeted a bit more, on the theory that everything always costs more than you expect, but I won’t go over $1000. If I had to pay more for the editing I would probably pay less for interior design, for example. I’ve already paid for the Wix site, but I haven’t paied anything for booktrailers yet. I may be able to do them more cheaply. I am eager to do funny movies at xtranormal, but I have yet to think of anything funny. When I bought the Wix Pro account, I also received some Google Ad credits, and I’ll use those, but otherwise, I won’t buy advertising. Most of my promotion will be through giving out eARCs for review and, hopefully, doing blog tours. <\/p>\n
Now, how much do I expect to make? The real answer is I HAVE NO CLUE. But that’s not business-like, so I’ll give you an OMAF. <\/p>\n
I read that one can expect a sell-through rate of about .03% on an average list. I have a list of about 1000 people — that is how many people I can reasonably and reliably expect to tell about my book. If three out of every hundred who hear about it actually buy the book, I will sell thirty books.<\/p>\n
Yes. Thirty. That’s how many books I expect to sell.<\/p>\n
I will be making $1 (net) on each ebook and up to $2.74 (net) on each print book. So I expect to make between $30 and $150.<\/p>\n
30 + -715 = -685
\n
150 + -715 = -565<\/p>\nThat leaves me in the red to the tune of $565 even in the best case sceneario, and out almost the full cost of my investment in the worst case.<\/p>\n
Certain factors could improve this picture. I will do a blog tour, to try to tell more people about the book. And if readers like the book and start telling friends about it, that would be wonderful. I have no way of controlling word-of-mouth, besides trying to write as compelling fiction as I can, and packaging it as beautifully as I can afford. Even if I never earn out my advance (so to speak) I hope to give those who do<\/i> read the book an enjoyable experience and a lovely object of art.<\/p>\n
Another way I could do better is if I had a higher buy-in from my list. If I had a 1000 Fans of Tara Maya breathlessly awaiting the next drop of ink from my quill, I might be able to count on a buy-in rate of 20%. Two hundred books sold equals $200-$1000 net. Closer to break-even, but to really be sure, I would need both a bigger list AND higher buy-in. If I had 2000 people with 20%, that would mean $400 gross. A list of 5000 at 20% would mean $1000.<\/p>\n
But a list by itself is not worth much. 5000 people with the expected rate of .03% still translates to 150 books sold, or $150-$750.<\/p>\n","protected":false},"excerpt":{"rendered":"
Production Cover Art: $15 Interior Design: $100 Editing (Professional): $400 Subtotal: $515 Publishing and Distribution Amazon Pro: $40 Promotion Webpage: $100 (one year at Wix) Booktrailers: $30 Movies: $30 (credits at xtranormal) Subtotal: 160 Total: $715 This is the minimum I expect to spend. I’ve budgeted a bit more, on the theory that everything always […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-563","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/taramayastales.com\/bestfantasynovel\/wp-json\/wp\/v2\/posts\/563","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/taramayastales.com\/bestfantasynovel\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/taramayastales.com\/bestfantasynovel\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/taramayastales.com\/bestfantasynovel\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/taramayastales.com\/bestfantasynovel\/wp-json\/wp\/v2\/comments?post=563"}],"version-history":[{"count":0,"href":"https:\/\/taramayastales.com\/bestfantasynovel\/wp-json\/wp\/v2\/posts\/563\/revisions"}],"wp:attachment":[{"href":"https:\/\/taramayastales.com\/bestfantasynovel\/wp-json\/wp\/v2\/media?parent=563"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/taramayastales.com\/bestfantasynovel\/wp-json\/wp\/v2\/categories?post=563"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/taramayastales.com\/bestfantasynovel\/wp-json\/wp\/v2\/tags?post=563"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}